Lucozade Fruit Punch


We provided the retouching for Wyatt Clarke & Jones’ campaign promoting their new flavour. Fruit Punch is the product of a collaboration between Lucozade Sport and Anthony Joshua.


The unique Fruit Punch bag was made by Andy Knight Ltd, photographed by Jenny van Sommers and retouched by us.


The campaign ran across social, digital and outdoor advertising up until the end of May in the lead up to Joshua’s first fight in the US.