In the run up to Black Friday, Burton Menswear and Dorothy Perkins needed a TV commercial to raise awareness of their Black Friday deals. This was aired in the weeks leading up to the 26th November across various commercial spots.
We shot the advert in our studio and retouched each of the frames used for the stop motion. It was important to make sure each of the images were aligned perfectly, so that the final advert played seamlessly.
The simplistic style of the advert showcases some of Burton Menswear and Dorothy Perkins’ best sale items whilst clearly getting across the message that the high street fashion retailers are taking part in Black Friday this year.
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