The strategy team will work closely with you to develop an appropriate plan at the outset of your project. Often, our clients request services without a complete project or end goal in mind. We work in collaboration with you to help you understand the approach, define goals, establish KPI’s and make alternative suggestions and implementations if required.
As part of our collaborative strategy on your project, we will regularly review your current analytics performance tracking, audit your current content strategy, conduct competitor research and a UX design review. From these insights, we can deliver to you the next logical and appropriate step towards achieving your goals.
Our strategies sit on a foundation of relevance and performance. We delve deep into the insights to ensure every idea we suggest speaks to the right audience receives the right message at the right time.
UX and IA
A digital solution needs to be captivating and convey the key messages to your audience while separating you from the competition. We will collaborate with you to create a well thought-out design with a clear user journey that inspires users to engage, interact and consume.
We think about the personas and user journeys early in the creative process, the way a user navigates through a site is imperative to the success of the project.
Our team will ensure that your website navigations’ sole purpose is built around IA, ensuring flawless user flows and creating the ideal user experience.
Our team of UX designers create solutions for a broad range of clients and users. This experience allows us to understand the requirements quickly enabling us to deliver wireframes and creative concepts that will communicate your brand messages seamlessly.
Our in-house web design team can transform your ideas into a well planned, visually impactful, creatively designed, unique websites and applications that your visitors engage with from the moment they arrive.
We will work with you to capture the core of your message turning it into a success - from the glamour of luxury fashion to the grit of the sports industry. We create efficient, accurate and consistent results across all of our client's projects.
Our wealth of experience ensures we always deliver digital assets and materials to the highest standard. Our designers are adept at generating intrigue and attraction with the creation, and the design will always be responsive for desktop, mobile and tablet applications.
The back-end development team can deliver .NET and PHP solutions on open and closed source CMS platforms including WordPress, Magento, Umbraco and Kentico. We can also discuss with you alternative platforms or systems that you may be interested in.
The growth of mobile computing continues to rapidly increase. We can fulfil your needs using a multitude of technologies. Our native app development for iOS hardware (Apple iPad, iPhone) delivered via the Apple App Store or, for internal applications via the iOS Development Enterprise Program.
For projects where there is common data sync between a website and a mobile app, we will deliver a Content Management System (CMS) that will feed both. Saving you additional development and administration fees.
As we have evolved, so too has our digital department, to include SEO, PPC, Social Media and Content Marketing.
We put an emphasis on performance meaning we only create campaigns that work. We ensure that all of our decisions are founded on research and best practices within the industry.
Our digital marketeers suggest actions and recommendations based on detailed research, and carry out implementations with continuous review and strategic direction as our clients markets evolve.
From the outset of a project we will work with you to determine what approach will work best for you, and which channel will achieve you the best return through research and market analysis.
We remain flexible and look to be at the forefront of industry trends to enable our clients to benefit from continuous digital engagement.
All digital accounts are reviewed and managed on a monthly basis - we’re able to report on activity for each channel, to include metrics such as web traffic and analytics, social media influence, reach, impressions, click through rates, growth and conversions.
Email is a key communication tool that you can utilise for conversions, communication or awareness campaigns. We can help you to develop an email marketing strategy that works for your brand, considering broadcast schedules, call to actions, communicating key messages and developing an email style that fits within your brands guidelines.
We design and build our HTML emails and ensure they are compatible across the latest devices and browsers. We are proficient with various email clients including MailChimp and Pure360.
Web banners are a great way of directing users to your website or campaign pages. We have created hundreds of banner ads across a myriad of industries and brands.
We run campaigns from initial concept through to photography, image retouching, unit choice, category i.e. static, mobile, Flash and HTML5 rich media creation, and finally QA and submission to the publisher's site.
We offer fully customised, hosted asset management websites through our platform - Symphony. Features include hosting high-resolution assets, multiple format support (all formats), on demand image conversion, basket functionality, download, upload, flexible metadata and asset timer.