London-based Crimson Project Management Limited has been established for nearly 15 years and the company was looking to rebrand and add additional services and clients to the company’s umbrella. They also wanted a change to the description of what the business is about, hence the underlining name change to Crimson Management Services Limited. Crimson works with high-end property investment and management for clients worldwide and is a company that generates business from word of mouth within these sectors.
Crimson required a brand identity that would sit well within the high-end market. Using a bespoke letter C and rotating this, we created a symbol that was contemporary and flexible to be able to work across all platforms whilst the business looked to move forward in the future.